New website created with WordPress as CMS
September 22nd, 2009
I have recently completed a new website for Sawtell Framing & Beachscapes Gallery, using WordPress as the Content Management System (CMS). I have created the design, installed the CMS, created all the pages, optimised the site for search engines and edited the content as supplied by the client for usability and SEO purposes.
With the CMS, the client can now easily make any changes to the content he wants and add or delete images to the photo gallery or other pages.
WordPress (WP) is best known as a blogging software, but because it allows you to add both “posts” and “pages”, and you can set the homepage to be a static page rather than the usual summary of latest blog posts, it’s easy to use WP as the CMS for a website.
Sawtell Framing had a website before but it was on a very buggy, inflexible and difficult to use system. Pages didn’t display properly, some images weren’t showing, the website just wasn’t all that attractive either and received little traffic – and the company hardly ever got enquiries through the site.
So I designed a fresh looking site – showcasing some of Ryan Webber’s great photos of Sawtell & Coffs Harbour beaches on the homepage and photo gallery page. Other pages show the professional Coffs Harbour picture framing workshop in Toormina and examples of what Sawtell Framing can frame for you (virtually anything).
The company has a gallery on site in Toormina and a photo gallery on the website to show some of the spectacular Coffs Coast beach and coastal scenes. All photos are for sale in various sizes – as a framed print or a canvas print. The Coffs Coast canvas prints make great gifts and look fantastic on the walls of homes and offices.
For this website, I have created a custom WP theme (design) and have used two WP plugins: All-in-One SEO Pack and Google Analyticator. Two possible future extensions to the current basic websites are a blog and an online shop, both of which are not difficult to add, with a number of WordPress plugins to choose from for the e-commerce facility.
Visit the Sawtell Framing & Beachscapes Gallery website to check it out.
If you would like to talk to me about getting an attractive and effective website for your business with optimised and interesting content, contact me, Micky Stuivenberg of Triple W Communications, via my Content Writer website.
I specialise in persuasive and search engine optimised content (writing/editing) and SEO web design. My rates are very reasonable and with my marketing, PR, copywriting, journalism and SEO background & experience, I am able to really think along with you to come up with the best and most effective solution for your business.
Posted in My Work Projects