Posts Tagged ‘Coffs Coast’

Effective SEO for accommodation providers

Over the years, I have helped plenty of businesses improve their online presence. I’ve reviewed websites, done keyword research, edited and optimised web content and helped businesses with links, listings and social media.

Local businesses often need the most help, and I am happy to be of assistance where I can – regardless of what the business or organisation does or sells. Funnily enough, when I look back at my list of clients since 2008, some industries seem over-represented in the wide cross-section of businesses that have come to me for help.

I have had multiple accommodation providers, dentists (such as this Coffs Harbour dentist), accountants and physiotherapists as clients, for instance.

Accommodation websites are among my favourites.

I love working on these websites and improving them – making changes that help real potential guests find the site more easily in Google. The basis for any such SEO work is finding specific keyword phrases that potential customers may use and optimising the site for those keywords.

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Writing copy for destination guide

Coffs Harbour Jetty Harbourside brochure 2011 cover imageI love writing about destinations and things to do and see. I’ve worked for a travel magazine before and been involved in travel websites for more than a decade. In my current job, I’m lucky to regularly get copywriting jobs for tourism destinations, attractions and places to stay.

There’s no destination I know better and have written more about than Coffs Harbour and the surrounding Coffs Coast on the beautiful North Coast of New South Wales. This is where I’ve lived since 2005 and it’s a wonderful part of the world.

The Coffs Harbour Jetty is the city’s most popular suburb and encompasses the harbour, marina and the historic jetty (pier) it’s named after.

This suburb is currently being rebranded as an urban village with the name “Jetty Harbourside”. It really is like a seaside village but it has everything you need plus it’s just 3 minutes by car from the Coffs Harbour City Centre and 5 minutes from the airport.

I love “my” Jetty suburb and I was thrilled to be given the opportunity to write the copy for a new brochure promoting the Jetty Harbourside village to both visitors and locals.

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Social Media Marketing Presentation – Available Online

I’m passionate about helping small business owners or employees improve the online presence of their business.

Social media marketing plays an increasingly large role in marketing your business online.

Unfortunately, there are still many people in business that don’t quite know where to start with Facebook, Twitter and other social media marketing channels. Or they’ve started and are stuck – not knowing how to make the most of social media for their business.

On 4 August 2011, I gave a presentation about social media marketing for businesses to about 100 women at an event organised by the Coffs Coast Business Women’s Network in Coffs Harbour NSW, Australia.

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Talk on Social Media Marketing for Coffs Coast Business Women

Are you a business woman in Coffs Harbour or the surrounding Coffs Coast area?  Interested in finding out more about using social media marketing to build connections and help promote your business?

Then you should come to the next Coffs Coast Business Women’s Network event on 4 August 2011, where I’ll talk about the best ways to use social media for small businesses.

Details of event:Coffs Coast Business Women's Network logo

  • Coffs Coast Business Women’s Network
    Monthly networking event
  • Social Media Marketing
    Presentation by Micky Stuivenberg
  • Date: Thursday 4 August 2011
  • Time: 7.00am – 8.30am
  • Venue: Opal Cove Resort, Pacific Highway, Coffs Harbour NSW 2450
  • Tickets: $35.00 includes breakfast and all money raised goes to charity
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Article on Local Business SEO in Coffs Harbour newspaper

I wrote an article for the ETC Business Club’s ‘Doing Business’ column about getting your local business online for free. It was published in today’s Coffs Coast Advocate (Friday 29 May 2009). You can read it here:

Get your biz online for free - newspaper article 2009

The article is an abridged version of my earlier blog post for Local Business to Get more exposure in Google for free, with the addition of some tips on using Twitter as part of your company’s marketing communications strategy.

Say what you like and think what you will about Twitter – it can be a really useful tool for local businesses if used right. It’s not difficult and doesn’t have to take up much time at all.

If you have any questions or would like my help in getting your business effective exposure online and making it more successful, check out some other pages on my SEO & copywriting website or get in touch with me, Micky Stuivenberg of Triple W Communications Pty Ltd.