Posts Tagged ‘Coffs Harbour’

Why I don’t want to grow my business bigger

We’ve all seen articles with headlines like this:

10 Ways to Grow Your Business

Things to Consider when Growing Your Business

How to Grow Your Business and Dominate the World!

Twitter is often filled with such headlines, linking to stories that promise to teach you how to make your business bigger.

Well, guess what? I’m not interested, thank you very much.

Bigger isn’t necessarily better.

I run a small business. It’s successful. I’m happy. My clients are happy. And I wouldn’t want to change a thing.

7 Reasons I like my business to stay small:


Writing copy for destination guide

Coffs Harbour Jetty Harbourside brochure 2011 cover imageI love writing about destinations and things to do and see. I’ve worked for a travel magazine before and been involved in travel websites for more than a decade. In my current job, I’m lucky to regularly get copywriting jobs for tourism destinations, attractions and places to stay.

There’s no destination I know better and have written more about than Coffs Harbour and the surrounding Coffs Coast on the beautiful North Coast of New South Wales. This is where I’ve lived since 2005 and it’s a wonderful part of the world.

The Coffs Harbour Jetty is the city’s most popular suburb and encompasses the harbour, marina and the historic jetty (pier) it’s named after.

This suburb is currently being rebranded as an urban village with the name “Jetty Harbourside”. It really is like a seaside village but it has everything you need plus it’s just 3 minutes by car from the Coffs Harbour City Centre and 5 minutes from the airport.

I love “my” Jetty suburb and I was thrilled to be given the opportunity to write the copy for a new brochure promoting the Jetty Harbourside village to both visitors and locals.


Social Media Marketing Presentation – Available Online

I’m passionate about helping small business owners or employees improve the online presence of their business.

Social media marketing plays an increasingly large role in marketing your business online.

Unfortunately, there are still many people in business that don’t quite know where to start with Facebook, Twitter and other social media marketing channels. Or they’ve started and are stuck – not knowing how to make the most of social media for their business.

On 4 August 2011, I gave a presentation about social media marketing for businesses to about 100 women at an event organised by the Coffs Coast Business Women’s Network in Coffs Harbour NSW, Australia.


Talk on Social Media Marketing for Coffs Coast Business Women

Are you a business woman in Coffs Harbour or the surrounding Coffs Coast area?  Interested in finding out more about using social media marketing to build connections and help promote your business?

Then you should come to the next Coffs Coast Business Women’s Network event on 4 August 2011, where I’ll talk about the best ways to use social media for small businesses.

Details of event:Coffs Coast Business Women's Network logo

  • Coffs Coast Business Women’s Network
    Monthly networking event
  • Social Media Marketing
    Presentation by Micky Stuivenberg
  • Date: Thursday 4 August 2011
  • Time: 7.00am – 8.30am
  • Venue: Opal Cove Resort, Pacific Highway, Coffs Harbour NSW 2450
  • Tickets: $35.00 includes breakfast and all money raised goes to charity

Helping Small Businesses Embrace Social Media

How often do you read or hear something like this: “Social media is a MUST for business these days.” Or: “Your business NEEDS to be on Twitter and Facebook!”

Social Media Marketing: Facebook & Twitter for business. SM Consultant: Micky Stuivenberg, Coffs Harbour NSWHardly a day goes by without seeing another story about the importance of social media and the need for businesses to be active on social networks such as Facebook and Twitter.

Almost all speakers at business networking events tell their audience they would be fools to ignore the power of social media. In fact, I went to an ETC Business Leaders event in Coffs Harbour just yesterday (17 May 2011) where David Koch (“Kochie”) reminded the more than 300 business people in the room they needed to be on Twitter and Facebook if they’re serious about their business.

And I agree. Most businesses can benefit greatly from social media interaction. But only if you know what you’re doing, otherwise it can be a waste of your time.