Posts Tagged ‘content writer’

Local Businesses: Get more exposure in Google for free

Is your small business easy to find in Google? No, I don’t mean by typing in your exact business name, that’s easy.

Does your business come up on the first search results page when you type in the kinds of products or services you offer, perhaps in combination with the town or city you’re located in or your service area?

Not only are more people going online (via computer, tablet or smartphone) to search for certain products, services, shops and restaurants, Google is also increasingly moving towards a more locally oriented search engine.

You may have noticed getting more and more search results targeted at your local area, often even without entering your location in the search box. Google seems to recognise that many people are actually searching for a business or service in their local area.

What do people type into the search box?


Blog about Coffs Harbour activities and attractions

I live in Coffs Harbour on the Mid North Coast of New South Wales in Australia and I love it here. I have been writing content, stories and editorials for Coffs Coast Marketing for several years, helping to promote the Coffs Coast region – which is what the area around Coffs Harbour is called – to tourists and visitors.

My blog describing fun things to do in & around Coffs Harbour

But there are many things that are so lovely here that I just feel like sharing with more people. Not just visitors, but also people who have lived here a long time, or who have just moved here.

That’s why in January, I decided to start a blog about Coffs Harbour activities and fun things to do here, written mostly from personal experience and featuring my own photos. The URL of the website is


Dedicated SEO copywriter for websites – should you use one?

A copywriter is a copywriter… right? Wrong! A copywriter specialising in print copywriting such as brochures doesn’t necessarily have the skills and knowledge needed to be a good copywriter for websites.

Sure, a ‘normal’ copywriter knows how to write a good piece of text that’s engaging and persuasive. But website copywriting involves a lot more than that.

A good website copywriter (in addition to writing good copy and understanding marketing):


Content Writer’s professional New Year’s Resolutions for 2009

At the start of a new year, I’ve made a few resolutions – or really, a list of things I’m determined to do in 2009, career-wise.

They’re all related to my diverse profession as a copywriter, website consultant, search engine optimiser, content specialist, public relations consultant and freelance journalist.


Writing for the web – 10 basic tips

Writing for websites is different from any other kind of writing.

Visitors to websites don’t spend a lot of time reading text on a website. They quickly scan the page with their eyes and will leave in just seconds if they don’t see anything that interests them or that answers the question they had.

Web content has to ensure people quickly find what they’re looking for. They have to know immediately that they’ve come to the right page, otherwise you my have lost them forever.

Here are some important web writing tips to start with: